Extends single-codebase portability to all Roku devices
June 5th, 2017 — Ottawa, ON — You.i TV today extended the cross-platform reach of its video experience platform by adding support for Roku Scene Graph 7.6. Apps built on You.i Engine for Roku support the standard monetization and discovery features of the platform including deep linking, in-app purchasing, analytics, and Roku Advertising Framework (RAF). Filmstruck, the SVOD service from Turner Classic Movies, is first-to-market on this solution with only an 86KB BrightScript footprint.
You.i Engine now powers immersive user experiences across all Roku devices. This is in addition to You.i Engine’s existing list of supported platforms, including iOS, Android, tvOS, Android TV, Amazon Fire TV, Xbox, Playstation, Tizen TV, Chromecast and more — all from a single codebase.
With a focus on portability and ease of deployment, You.i Engine provides a base foundation for integrations of key back-end systems and app maintenance, allowing development resources to focus on features and important platform nuances.
“By enabling brands to extend their experiences to a market leading platform like Roku, You.i Engine is helping to ensure experience parity across platforms” says Jason Flick, Co-Founder and CEO of You.i TV. “This means content providers don’t need to think twice when looking to achieve maximum reach.”
About You.i TV
You.i TV is a privately held company whose multi-screen video app platform enables TV and media companies worldwide to create fans, engage users and convert customers. The company’s You.i Engine allows brand owners to build personalized, profitable experiences quickly on all platforms – mobile devices, set-top boxes, consoles, and streaming devices – from a single code base. Organizations such as Turner, Fox, Sony, Rogers Communications, Corus Entertainment and the Canadian Football League are spearheading direct-to-consumer strategies using You.i Engine-powered TV applications. You.i Engine has been licensed in major industry genres, including entertainment, kids, sports, and news. For more information about You.i TV, visit our About Page, Product Page, or take a look at the You.i TV Blog.
Paul Schneider, PSPR, Inc. for You.i TV